I have a background in IT and hands-on experience building digital solutions, and after moving abroad I decided to start my own business to keep working in my field while my visa limited me to hospitality roles. Building and growing my own projects pushed me beyond development into marketing strategy, branding, content, and digital positioning. Through this transition, I discovered a strong interest in marketing and gained practical experience connecting products to the right audience, which is now the direction I’m focused on growing professionally.
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WordPress
Google Ads
Search Engine Optimisation(SEO)
Canva
Envato
Mautic
Local Website
Google Business Profile
Understanding People
By speaking directly with clients and prospects, I learned to identify real needs, doubts, and motivations, and to adjust my communication based on who I was talking to.
Communication That Actually Converts
I learned to change my wording, tone, and approach based on feedback and reactions, and to focus more on benefits than features.
Learning From Reality
I became comfortable testing different approaches, learning from real responses, and improving based on results rather than assumptions.
Trust, Credibility & Relationships
I learned how to build credibility over time, handle questions and doubts, and create stronger relationships instead of focusing only on quick wins.
About Me
I started my own business to keep working in my field while facing limitations, and along the way I discovered how much I enjoy connecting with people through marketing. Every project taught me to listen, adapt, and communicate in ways that really make an impact. This is what drives me today.